FACTS & FIGURES
WHAT is it?
BEYOND JUST MOISTURISING
Fundamental Serum blends herbs, leaves, fruits, seeds, roots, resins, and mushrooms long revered in traditional medicine – used therapeutically since at least 200 AD – modernly transformed into high-performance fermented oils, CO₂ extracts, fatty acids, glycerides, and neuropeptides. This botanical intelligence is meticulously combined with clinically studied biomimetic ceramides, amino acids, and essential vitamins to help reverse the visible effects of stress and fatigue on the skin.
Formulated with a perfect ratio of water-binding humectants, emollients and occlusives, Fundamental Serum delivers deep hydration, soothing relief and lasting comfort for dry, dehydrated, or imbalanced skin. It restores homeostasis, enhances blood circulation, and replenishes the skin’s moisture content, making it irresistibly soft, supple and smooth.
Rich in anti-inflammatory, antioxidant, and collagen-stimulating actives, the serum helps delay signs of premature aging by promoting fibroblast proliferation, improving skin elasticity, firmness, and bounce. At the same time, it enhances radiance and luminosity, visibly reduces redness and under-eye dark circles, and works to detoxify and energize the skin. So much power – so much responsibility.
TACKLING SKIN INFLAMMATION
Cortisol, a hormone released during stress, can lead to chronic skin issues when elevated for extended periods. It weakens immunity, contributing to conditions such as acne, eczema, desquamation and poor wound healing. Additionally, cortisol triggers inflammation, resulting in redness, rosacea, psoriasis, dark circles and pigmentation disorders. It also impairs energy and detoxification, accelerating premature aging, reducing antioxidant responses, diminishing detox capabilities and causing a lack of radiance and a fatigued appearance. Worry not, the plant neuropeptide in the Fundamental Serum reduces cortisol production by up to 70% in just two hours after application.
Beta-endorphin, a peptide neurotransmitter, plays a vital role in skin regeneration and wound healing by modulating keratinocyte migration, stimulating collagen production and promoting tissue regeneration. The extract used in Fundamental Serum boosts beta-endorphin production by up to 163% within 24 hours. At the same time, it improves skin luminosity by up to 103%, reduces skin redness by 240%, reduces dark circles and improves overall skin tone, with up to a 99% improvement in ITA angle (skin color) in just 14 days. Now at your fingertips. You’re welcome.
SCIENTIFICALLY PROVEN RESULTS
+61.62% increase in moisture level
+64.41% increase in skin hydration (after 3 hours)
+103% improvement in skin luminosity (after 14 days)
+99% improvement in ITA angle (under-eye skin color)
+163% increase in beta-endorphin production (within 24 hours)
+3000% stimulation of HMOX1 expression (major cellular response to stress)
+200% stimulation of NQO1 expression (key response to oxidative stress)
+888% increase in HMOX1 (response to stress factors)
+528% increase in NQO1 (response to oxidative stress)
-70% reduction in cortisol production (within 2 hours)
-240% reduction in skin redness (after 28 days)
-15% inhibition of melanogenesis, providing mild skin brightening







